About us
Approach
Reputation drives Business.
We drive Reputation.
With AI-based media intelligence, individual stakeholder analyses and precise reputation measurements, we provide data and insights for effective communication and reputation management.
Our clients understand their stakeholders better, communicate with an effective strategy and thus build public trust and an excellent reputation.
Our services are aimed at company management and in particular those responsible for corporate communications, strategy, business development, risk management, human resources and sustainability/ESG. We address Swiss and multinational companies of all sizes and from all sectors - B2C and B2B
Management
Lukas Zihlmann is the founder and managing director of swissreputation.group.
Lukas looks back on over 20 years of experience in the management and development of market, media and communication research companies. Among others, he was Managing Director of Media Focus, Publitest and GIM Suisse and was responsible for market development in Switzerland for the Reputation Institute/The RepTrak Company.
In 2020 Lukas founded the analysis and consulting company swissreputation.group.
Lukas holds an Executive MBA from the University of Zurich. He is a lecturer in reputation management at the FHNW School of Business as well as a keynote speaker at professional events.
Clients
Our renowned clients value our comprehensive reputation expertise.
The swissreputation.group works for companies and organisations from the banking, insurance, health insurance, consumer goods, energy, construction and real estate, industry, management consultancy and other sectors - from regional Swiss SMEs to globally operating SMI companies.
For our projects, we work together with selected research and analysis partners as well as within agile project teams, which we put together individually according to customer requirements.
Partners
Research partners for reputation measurements
Intervista
Research partner for AI media analysis
pressrelations
Memberships
ComImpact
The ComImpact association is a network for the promotion of Comm-Tech expertise in the communications industry in Switzerland. Its members regularly organise events to exchange know-how, host an annual public conference and offer further training opportunities. The swissreputation.group has been a partner member since 2023.
Reputation Experts
The Reputation Experts association forms a diverse network of recognised experts in the field of communication and reputation. Together, they offer comprehensive reputation management consulting for companies and managers. As a founding member, Lukas Zihlmann, Managing Director of swissreputation.group, contributes his extensive expertise and many years of experience in data- and evidence-based reputation management to the expert network.
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swissreputation.group GmbH | Waaggasse 5 | CH-8001 Zürich | +41 44 500 22 05 | welcome@swissreputation.group |