We are the leading specialist for data-driven reputation management.
With AI-based media intelligence, individual stakeholder analyses and precise reputation measurements, we provide data and insights for effective communication and reputation management.
Our clients understand their stakeholders better, choose the right strategic topics, communicate more effectively and develop their reputation sustainably.
Our services are aimed at company management and in particular those responsible for corporate communications, strategy, business development, risk management, human resources and sustainability/ESG. We address Swiss and multinational companies of all sizes and from all sectors - B2C and B2B
Lukas Zihlmann is the founder and managing director of swissreputation.group.
Lukas looks back on over 20 years of experience in the management and development of market, media and communication research companies. Among others, he was Managing Director of Media Focus, Publitest and GIM Suisse and was responsible for market development in Switzerland for the Reputation Institute/The RepTrak Company.
In 2020 Lukas founded the analysis and consulting company swissreputation.group.
Lukas holds an Executive MBA from the University of Zurich. He is a lecturer in reputation management at the FHNW School of Business as well as a key note speaker at professional events.
Our renowned clients value our reputation expertise and consulting skills.
The swissreputation.group works for companies and organisations from the banking, insurance, health insurance, consumer goods, energy, construction and real estate, industry, management consultancy and other sectors - from regional Swiss SMEs to globally operating SMI companies.
For our projects, we work together with selected research and analysis partners as well as within agile project teams, which we put together individually according to customer requirements.
Research partners for reputation measurements:
Intervista
Research partner for AI media analysis:
IMWF Institut für Management- und Wirtschaftsforschung
Memberships: