With our multi-method portfolio, we are the leading specialist for data-driven communication and reputation.
With AI-based media intelligence, individual stakeholder analyses and precise reputation measurements, we provide data and insights for effective communication management.
Communication managers understand their stakeholders better, focus on the strategically right topics and achieve more impact.
Our services are aimed at company management and in particular at those responsible for corporate communications, strategy, business development, risk management, human resources and sustainability/ESG. We target Swiss and multinational companies of all sizes and sectors - B2C and B2B.
Lukas Zihlmann is the founder and managing director of swissreputation.group.
Lukas looks back on over 20 years of experience in the management and development of market, media and communication research companies. Among others, he was Managing Director of Media Focus, Publitest and GIM Suisse and was responsible for market development in Switzerland for the Reputation Institute/The RepTrak Company.
In 2020 he founded the reputation management consultancy zihlmannpartner and in 2022 the analysis and consulting company swissreputation.group.
Lukas is a lecturer in reputation management at the FHNW School of Business and a speaker at professional events.
The swissreputation.group specialises in AI media analyses, stakeholder analyses and reputation measurements.
In cooperation with first-class research partners, we measure and analyse communication performance, communication perception and communication impact.
We work for our clients with agile project teams and freelancers, which we assign according to the client's needs. We coordinate, measure, analyse, advise and accompany our clients during implementation.
We provide the results in the form of dashboards, reports and expert advice.
Research partner for Reputation Measurement:
Group Caliber
Research partner for AI Media Analyses:
IMWF Institut für Management- und Wirtschaftsforschung
Membership:
For advisory services, we rely on our consulting partners, all of whom have outstanding expertise in specific areas of reputation management.